Starting Diva-in-U company was not planned! Lakshmi had dabbled in corporate and academic life. Having completed her Phd in Quantitative Research, she was on-track to join a Tech company. However, fate had other plans. Within a few months, inspired by a personal milestone, her lifelong dream of being in the Fashion industry took shape.

Lakshmi created Diva-in-U to represent more than just a fashion label; it is a celebration of Indian heritage and craftsmanship, bringing the elegance of Kanjeevarams and the intricacy of Banarasi weaves to the global stage. Her journey, has transformed from a personal aspiration into a collective endeavor to showcase India's rich sartorial legacy.

Today, in-spite of being a start-up, Diva-in-U boasts of employees whose expertise in fabric weaving and tailoring is matched only by their passion for quality and craftsmanship. By ensuring all materials are responsibly sourced, the company weaves a story of not just exceptional products, but a deep care for the world we share, a sentiment that the founder set out at the beginning.

As the founder of Diva-in-U, I invite you to join us in celebrating the essence of Indian culture through our curated collections. Each piece is a testament to the beauty, diversity, and artistry of India, designed to empower and inspire the Diva in U! 

Immerse yourself in the vibrant spirit of India with Diva-in-U. Our curated collections are a captivating journey through the essence of Indian culture. Each meticulously woven piece reflects the country's breathtaking beauty and exquisite artistry. Let Diva-in-U awaken the inner diva within you and ignite your confidence.